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What are Backlinks and How Do They Affect My Website

What are Backlinks and How Do They Affect My Website

What are back links? Also referred to as inbound links, backlinks are links to a website that are incorporated into another website's content. If a website blogging about seasonal allergies recommends visiting another website for information about other allergies...

Digital Marketing for Lawyers

Digital Marketing for Lawyers

With nearly a million and a half lawyers currently practicing in the U.S., competition for clients is intense and, at times, cutthroat. What's the best way for lawyers to advertise their practice, reach potential clients, and stay way ahead of the pack without...

How To Choose a Digital Marketing Agency

How To Choose a Digital Marketing Agency

If you want to keep up with the latest trends and technologies in online marketing, it's important to find the right digital marketing agency to represent your brand. During a 2021 survey, 76% of marketers planned to increase their video advertising budgets,...

5 New Social Media Trends

5 New Social Media Trends

Social media has become an essential place for companies to meet their current and future customers. It's important to recognize and utilize trends that can help your business make the most of its social media marketing strategy. Keep reading to find out five emerging...

Which Online Advertisings Are Best

Which Online Advertisings Are Best

Digital advertising is more important than ever and it's crucial to understand which types of digital marketing give you the best ROI. Search engine optimization, pay-per-click ads, social media marketing, email marketing and content marketing all play a...

Why is My Google Review Not Showing Up?

Why is My Google Review Not Showing Up?

One of the first things consumers check before deciding to contact a business is Google reviews. Google reviews left behind by customers show next to a company's business profile in the Maps and Search function. According to Google, best practices for optimizing...

What are the Different Types of Digital Marketing?

What are the Different Types of Digital Marketing?

Out of the seven billion people currently populating the planet, it's a good bet to presume that six billion are influenced by some form of digital marketing technique every day. In fact, traditional marketing strategies (print, radio commercials, static...

Maximize Organic Rankings With an SEO Competitor Analysis

Maximize Organic Rankings With an SEO Competitor Analysis

The fight for the top search engine result page, or SERP, is an ongoing battle between you and your competitors. Even if you've managed to take the spot one day, the algorithm that decides your SERP is constantly changing and requires the same level of adaptability to...

How Omnichannel Marketing Boosts Your Brand

How Omnichannel Marketing Boosts Your Brand

The introduction of digital marketing has made maintaining a consistent brand identity a challenge without the use of omnichannel tactics. With the goal of giving customers a seamless experience whether they're in store or online, omnichannel marketing is how...

How Social Media Can Bring New Business

How Social Media Can Bring New Business

The presence of social media has cemented a place around the world with both consumers and businesses leveraging these platforms to interact with one another. There's no doubt that social media has the ability to create an overnight sensation and with today's...