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What is the purpose of a press release?

What is the purpose of a press release?

When a company has something new and exciting happen, it’s natural to think that a press release may be the way to announce the change. But are your company updates news-worthy? How do you know? And after you release a press release, what is next? What can you...
Is Blogging And Content Writing Important?

Is Blogging And Content Writing Important?

“Content is King.” This is a phrase that has been around for decades now but has particularly revitalized in recent years. So, is blogging and content writing really that important for companies? Why is it important? And how can you tell if you’re...
How Does Pay Per Click Work?

How Does Pay Per Click Work?

Many smaller businesses struggle to get the same exposure and advertising success as their larger competitors. After all, it’s hard to compete with big-box stores that have millions of dollars in their advertising budget. That’s where Pay-Per-Click, or...
Can you do SEO yourself?

Can you do SEO yourself?

Effective SEO is as integral to your business’s success as the quality of your products. If you want to expand your business’s influence and grow your target audience, it’s crucial to optimize your website so that it ranks high on top search engines....
5 Online Marketing Benefits That Can Help Grow Your Business

5 Online Marketing Benefits That Can Help Grow Your Business

As an entrepreneur, you already know the most basic ingredients for a successful business. You need a line of unique and useful products, an attractive logo, a compelling tagline and much more. In today’s internet-driven society, you also need an online...